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solution
Mr. Klinkowstein had distilled his thinking to five concept
statements. Working with these ideas, Core77 researched,
compiled and organized a number of visual elements related
to the concepts.
Through a series of presentations and
brainstorming sessions, Core77 refined and focused the vocabulary
for each concept. This background information was then distilled
into images and compositions, and delivered in a set of
large scale prints.
Core77 then returned to the source material
and reinterpreted the ideas for broadband delivery, designing
a set of motion studies that expanded upon the visual language
of the research. The end results crystallized the concepts
while demanding thoughtful reflection by the client.
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